{"id":82,"date":"2014-02-04T13:52:00","date_gmt":"2014-02-04T13:52:00","guid":{"rendered":"https:\/\/www.sunergoi.com\/?p=82"},"modified":"2014-02-04T13:52:00","modified_gmt":"2014-02-04T13:52:00","slug":"evangelizing-about-climate-change","status":"publish","type":"post","link":"https:\/\/www.sunergoi.com\/?p=82","title":{"rendered":"Evangelizing about Climate Change"},"content":{"rendered":"<div><span style=\"font-family: Trebuchet MS, sans-serif;\">A <a href=\"http:\/\/www.washingtonpost.com\/national\/health-science\/how-to-convince-your-friends-to-believe-in-climate-change-its-not-as-hard-as-you-think\/2014\/02\/03\/3a9a1fa8-8828-11e3-916e-e01534b1e132_story.html\">slightly strange story<\/a> on persuading friends to be more concerned about climate-change in this morning&#8217;s Post. As an exercise in comparative methodology, read the following excerpt, exchanging the words &#8220;climate change&#8221; with &#8220;gospel.&#8221; It&#8217;s fun and gives opportunity to use the phrase &#8220;gospel rejectionist.&#8221;<\/span><\/div>\n<p><span style=\"font-family: Trebuchet MS, sans-serif;\"><br \/><\/span><\/p>\n<blockquote><p><span style=\"font-family: Trebuchet MS, sans-serif;\">Climate change communications research suggests that a person\u2019s views are formed in large part by their social network. When a climate change rejectionist finds he is surrounded by believers, it eases the path toward changing his mind. Say that you, too, were once reluctant to accept the idea of climate change. It helps your audience identify with you.<\/span>&nbsp;<\/p><\/blockquote>\n<blockquote><p><span style=\"font-family: Trebuchet MS, sans-serif;\"><br \/><\/span><span style=\"font-family: Trebuchet MS, sans-serif;\">Now you\u2019ll need a compelling argument to explain why you came around. As Marshall notes, communications research shows that \u201cbecause scientists say so\u201d is a loser. (President Obama made this mistake last week in his State of the Union address, when he bluntly declared that \u201cclimate change is a fact.\u201d)<\/span>&nbsp;<\/p><\/blockquote>\n<blockquote><p><span style=\"font-family: Trebuchet MS, sans-serif;\"><br \/><\/span><span style=\"font-family: Trebuchet MS, sans-serif;\">. . . First, frame it as a risk-management issue. We aren\u2019t really a society of believers and deniers on climate change; our opinions exist on a spectrum. Maybe you\u2019re 90 percent sure that climate change is real, while your neighbor sets the probability at just 20 percent. A disagreement over numbers is easier to discuss than a fundamentally different set of worldviews. Even if there\u2019s only a 20 percent chance of rising sea levels, intensifying storm systems and crop failure, we ought to take steps to mitigate the risk. After all, your house probably won\u2019t burn down or flood, but you still have homeowners insurance.&#8221;<\/span><\/p><\/blockquote>\n<!-- AddThis Advanced Settings generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"A slightly strange story on persuading friends to be more concerned about climate-change in this morning&#8217;s Post. As an exercise in comparative methodology, \n<a class=\"moretag\" href=\"https:\/\/www.sunergoi.com\/?p=82\"> [...]<\/a><!-- AddThis Advanced Settings generic via filter on the_excerpt -->","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-82","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p5ESBE-1k","jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=\/wp\/v2\/posts\/82","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=82"}],"version-history":[{"count":0,"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=\/wp\/v2\/posts\/82\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=82"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=82"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sunergoi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=82"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}